An eye tracking heatmap is a color-coded visualization showing where people look on a screen, with red indicating high attention and blue […]

Mouseflow does what it promises—session recordings, heatmaps, basic analytics—but many merchants hit a wall when traffic grows faster than their budget or […]

Your Shopify analytics show 500 visitors and a 2% conversion rate, but they don’t show the 47 shoppers who frantically clicked your […]

A mouse heatmap is a visual overlay that shows where visitors move and hover their cursor on your webpage, using color gradients […]

A scroll map is a type of website heatmap that shows how far visitors scroll down a page, using color gradients to […]

A click map is a visual overlay that shows where visitors click on your webpage, using color gradients to highlight high-activity and […]

Your analytics dashboard shows a 73% bounce rate on your best-selling product page, but it won’t tell you that visitors are rage-clicking […]

Your analytics dashboard shows 500 visitors landed on your product page yesterday, but it can’t tell you that 400 of them never […]

A heatmap is a data visualization technique that uses color to represent values—warm colors like red and orange show high activity or […]

Lucky Orange helped put heatmaps and session recordings on the map for e-commerce merchants, but it’s not the only option anymore. Whether […]

Crazy Egg helped popularize heatmaps and session recordings, but it’s not the only option—and for many Shopify merchants, it’s not the best […]