eCommerce Analytics Insights

A knowledge hub on user-behavior analytics powered by heatmaps, session replays, and advanced tracking. Learn how to uncover friction points, interpret behavioral signals, and turn insights into measurable conversion lift.

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A heatmap is just a pretty picture until you use it to move a button, rewrite a headline, or hide a section […]
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To optimize your store like a professional CRO (Conversion Rate Optimization) expert or Product Manager, you must stop viewing recordings as just […]
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Welcome to MIDA! Your store is now equipped with powerful tools to understand every click, scroll, and hesitation of your visitors. However, […]
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